First batch of Renault Fluence ZE Better Place cars hit the road [video]

A four-year venture in the making, the first fleet of several dozen Better Place Renault Fluence ZE electric cars drove in a procession down Tel Aviv’s Ayalon on Sunday afternoon.

About 100 Better Place employees were the beneficiaries of today’s inaugural car shipment, and members of the general public will begin receiving their vehicles during the second quarter of 2012, the company said. Throughout the year, thousands of electric cars will be reaching Israeli roads, according to Better Place Israel CEO Moshe Kaplinsky.

“We had a vision and working papers only, but there is no doubt that in four years we have unequivocally proven that when setting a goal and acting with determination allows for achieving goals and instigating global change,” said Better Place founder and CEO Shai Agassi.